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From EdTech to Fintech, FMCG till SaaS – the showcase below should give you a fair idea of the variety of projects I’ve dabbled within. 

Jupiter (Millions By Jupiter)

FinTech | Brand Storytelling and Copywriting

A social media project to build a healthy community of millennials who want to pursue a journey of financial wellness.


FMCG | Brand Building, Storytelling and Copywriting

A D2C fashion-first flip flop brand that’s providing flip flops for every style, occasion and need.

Raised $175K in Series A funding in April 2021

HYPD Store

E-Commerce | Brand Narrative

HYPD brings together consumers and brands in an interactive edutainment format where shopping does not feel like shopping!

HYPD Store raised a strategic round from ScoopWhoop in February 2021

Interior Design Marketplace

Interior Design | Brand Strategy and Communications

This is a platform that allows buyers to create their dream home with products they’ve seen around them.

Bring the dream home, and make your house a home.

(Product is not launched yet)


EdTech | Brand Narrative and UX Writing

An EdTech advisory platform that guides individuals towards a better, more wholesome career path – through further studies, courses and counselling.


Electronics | Brand Narrative and Copywriting

A new age headphone brand that’s going to disrupt the market with high-quality, affordable headphones for the masses.

Skill Prodigy

EdTech | Brand Narrative and UX Writing

An audio-based EdTech platform that helps interviewees prepare for their upcoming interviews via daily practice.


FinTech | Copywriting

A SaaS tool for Financial Advisors in USA to use to grow their business


FMCG | Brand Narrative and Copywriting

A challenger fashion brand for leather goods that isn’t afraid of playing with shapes, colors and textures.


ManufacturingTech | Brand Creation and Storytelling, UX Writing

A ManufacturingTech platform that enables factory owners to manage their floors and machinery in an optimized fashion.

Feeding Billions

FoodTech | Brand Building and Storytelling

A FoodTech catering company that serves India’s top companies, at their on-location canteens.


SaaS | UX Writing

An InsurTech platform that provides a holistic solution for car related emergency situations.

InsurTech Website (Not launched yet)

InsurTech/SaaS | Brand Narrative and UX Writing

A platform that will change the way India buys insurance.

Wholesale For Dealers

Trading | Brand Narrative and UX Writing

A new marketplace where international trade happens between wholesalers and dealers


Tech Service | UX Writing

A service enablement company that encourages founders and tech teams to build cloud-first, in a sustainable manner.